Each order of 10+ sets of Cards/key comes with an online workshop conducted by William Charnock.
The workshop with can either be focused on identifying brand and marketing strategies using the Nockwood Behavioral Archetype cards, or the tools and techniques for connecting with consumers through non-rational and magical thinking.

This is particularly useful for department heads, client companies or enlightened agency leaders who wish to inspire their teams with new and different ways of thinking. It's perfect to fit into a virtual training program or a team building event. In person sessions can be organized but would be at an incremental cost and with must cover out of pocket travel expenses.